List building doesn't have to be a secret. It's mastery can be broken down into simple steps. It can basically be defined as the process of collecting voluntary response of your ethical bribe. What we are going to do next is define a simple step by step pattern to driving traffic to your opt ins. This will help grow your online business to a strong mature base.
1) First you need an ethical bribe to drive your conversions to higher levels. After you have a "bribe" that is relevant to your industry. Put together an opt in box and have this go to an auto responder that will put your business on auto pilot.
2) One of the best methods of driving traffic free of charge are Articles! Write articles that are packed with benefits and your readers will greatly appreciate you. This means more traffic to your "resource box". Make sure that you offer a gift investing their valuable time with you.
3) Conduct teleconferences during your conference be sure to include information about your website or blog. Use these signs up for your teleconference by driving your subscribers to an opt in box with a compelling ethical bribe.
4) Form a real life mastermind. Make sure that your supporters know about your website or blog. Make it easy for them to promote it. Give them the tools necessary for them to help you. A little bit of foresight will help you in the long run.
5) Develop an opt-in mailing list 'sign up' sheet for your website or blog. Bring this with you to all offline functions. We already mentioned conducting seminars. You can also use this sign up sheet at your classes, speeches, meetings, etc.
6) Forums that are aligned with your website or blogs mission or topic are going to be the fastest way for you to get into the "hub" of your online community. Answer and help the members with their problems and they will be much more open to what you are selling. Don't forget to add your website or blog to your signature line!
7) Use PPC - Pay per click is generally used a one shot marketing tactic. Add your opt in box to these landing pages and you can market to clients while they incubate until they are ready to buy from you.
8) Online Communities are a free and very effective way of getting your opt in offer in front of more people! These communities are packed with like minded people. Your profile will help drive more traffic to your opt in offers be sure to include a great ethical bribe that your friends will appreciate.
9) Press releases are an awesome and highly leverages media form of traffic generation. Press releases can be your friend or your foe. Make sure that when you do use a press release the information you supply is highly relevant and backed up with significant research. If used correctly, press releases will make or break your online business.
10) Attend trade shows. Get a booth and display information about your business. Have your sign-up sheet available in clear view. When someone expresses interest, inform them of what they will receive by signing up. Using offline strategies like this are often overlooked!
11) Use a Joint Venture or JV. Your competition can be your ally in business. Trade offers back and forth between your lists. This can be a strong way to increase your mailing list. Be sure to ask to trade links!
12) Co-Registration is another method of competition helping competition. Simply, adding a question at the beginning of your opt in box. "Would you be interested in receiving information regarding topics that are relevant to what you are searching? Will drive traffic to each other's opt in lists.
Use just a couple of these strategies and your opt-in list will be packed with clients. Make sure you stick with the lifeblood of your customers. Help them and they will help you. These tactics will drive traffic to your opt-in use them today.
